Retailer Target understands it’s core demographic and designs slick campaigns targeting them. This article discusses how the recent Lilly Pulitzer brand debut is just the latest marketing win for the company. Without strong design, their marketing campaigns would not resonate so strongly.
News
A blog by any other name ...5 Billion People To Use Mobile Phones by 2017
With the usage of mobile devices surging, it is more important than ever that websites be designed responsively. This article goes into depth about the future of the mobile web, as well as some key responsive web design principles.
Website Usability
It’s never too early in the design process to start testing the usability of a new website. This article lists some helpful tests to assure your design is on the right track from a user perspective.