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Getting users to visit your site to begin with requires strong design and good marketing. Getting them to return is a whole other process. This article explores the “A-HA” moment and how best to achieve it.

The Bottle Rocket team is often asked, “What is the best size for a website?”. This article address that question with a straight-forward answer: There is none. We design all of our websites to be responsive, meaning they adjust to the size of the device used for viewing it. This is the strongest approach, as more an more users view websites on mobile devices.

Mobile devices with screens full of app icons will be changing in the months and years to come. Many times it won’t even be necessary to open individual apps at all, with correspondence taking place within interactive notifications. Here is a good read on what visual form this may take as the process evolves further.