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Occasionally we get a request for spec work. That is, to work up design for a client with no guarantee that your design will be chosen or paid for. This approach is clearly bad for designers for obvious reasons. Spec situations do not breed healthy professional relationships and they can be bad for clients as well. This article goes into depth about the pitfalls of spec work.

There are many elements of good logo design. Conversely, there are many common pitfalls. This articles examines some things to avoid when seeking a new logo design.

Logo trends change as quickly as Texas weather. Some get tired quickly, some stick around for years. This article lists some of the highlights and lowlights of the past few years.

Iconography has been a part of human communication since the origins of our existence. Today it is still an integral part of everyday life, from apps and websites to software. This article examines the meaning of icons and how they relate to modern design.